Base Camp

Everything your result opens, in one place: what your number means, the practice that moves it, the sheets your team fills in, and a second reading ninety days out.

CA$39 a month. Cancel whenever you like and keep everything you have been given.

Take the free scan Start Base Camp — CA$39 The scan is free and takes four minutes, and Base Camp is built out of the four numbers it gives you. If you already know what you want, start now and take the scan inside.

Base Camp YOUR GEAR · TEAM

Your read-out

Why that gear and not the other three, and one thing to do this week.

The practice

Four stations, one open at a time.

The sheets

Printable, and the pages your team actually fills in.

Your next measurement

Dated ninety days out, so you find out whether it moved.

THE PRACTICE

One station open at a time.

A list of four things to start is a list of four things nobody finishes. Each station produces the document the next one needs, and the next one opens when the last is done.

01 · SELECT THEM Hire against a seat you already wrote down Most of what gets called a people problem started as a job nobody wrote down. OPEN NOW Read this → 02 · ALIGN THEM Say what good looks like, out loud You cannot hold somebody to a standard that is not on paper yet. OPENS NEXT Read this → 03 · ENGAGE THEM A meeting that ends in names and dates A meeting without owners ends in general agreement. OPENS NEXT Read this → 04 · DEVELOP THEM Reward, move, or part company On the evidence rather than the feeling. OPENS NEXT Read this →

THE WRITING BEHIND IT

Four gears, four chapters.

Every practice in Base Camp has a piece of writing in front of it explaining why it exists — drawn from what actually happened, not from a method. The first read of each chapter is free and complete.

Read the chapters →

WHY IT IS MONTHLY

Because the constraint moves.

Fix the gear that is holding you back and another becomes the thing in the way — usually within a quarter, usually because you fixed the last one. A document you buy once cannot follow that. This does: the next station, next month’s sheet, and a number to check yourself against.

CA$39 a month. Cancel whenever.

A score is a photograph. The line is what matters, and the line needs a second point. Base Camp dates that second reading for you the day you arrive.

TWO HONEST THINGS

Before you start, and neither is in the small print.

ONE GEAR AT A TIME

You get all four. You are meant to finish one.

The scan ranks all four and Base Camp opens on the one in your way. The other three are right there and nothing stops you reading them. But each station produces the document the next one needs, so the practice only pays if you finish the gear you started. Four things begun is four things nobody finishes.

THE SCAN COMES FIRST

There is no way to buy this and then work out what it says

The whole thing is built out of your own four numbers. The scan is free, it is twenty-four statements, and it takes about six minutes.

Six minutes now, and the rest of it opens.

Take the free scan Or start Base Camp — CA$39

The scan is free, the results are yours, and nothing asks you for a card until you have them.

AND IF YOU WANT SOMEBODY IN THE ROOM

That is a different thing, and it costs a great deal more.

It starts with the In-Depth Scan: one day at your premises, and the three things you cannot see from inside your own business — what your team says on the same statements, what five of your customers say when we call them, and what your numbers say to somebody who has run a business like yours — ending in a written read-out you keep. If you want somebody making it move after that, the monthly cadence is month to month with no block to commit to. Both are priced to the work, so the number is agreed with you rather than printed here. It is offered quietly inside Base Camp to people already using it, and nobody has to buy it to get the value out of the rest.

What working with a strategist is →